Key metrics to track:

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Views: The total number of times the video has been viewed.
Engagement rate: The number of likes, comments, and shares relative to the number of views.
Follower Growth: How fast your TikTok followers are growing.
Conversions: The number of clicks or actions performed based on your call to action.
Tik Tok Analysis
TikTok Business accounts have access to TikTok’s in-app analytics, which provide insights usa whatsapp numbers list into video performance, follower demographics, and overall account growth. Use this data to refine your content strategy and improve future performance.



10. Common Mistakes to Avoid in TikTok Marketing
While TikTok offers a ton of opportunities for businesses, it’s easy to fall into certain traps that can limit your success. Here are some common mistakes to avoid:

No interaction with the audience
Failing to engage with your audience can make your brand seem distant or uninterested. Make sure to engage in comments and participate in trends to show that you’re an active member of the TikTok community.



Overly promotional content
TikTok users prefer authentic, relatable content. Overly promotional or salesy videos can turn viewers off, so focus on building trust and providing value rather than the hard sell.